What are you doing daily to UP your Makeup Artistry game?
Where in the world do you find the time to fit in doing all the steps to UP your makeup artistry game and increase your income?
Should you be doing daily practice, watching makeup videos, or marketing your business? As a busy working woman or full time stay at home mother your makeup artistry business can often get put on the back burner of the priority list, it isn’t that you don’t want to be working on your makeup skills, or working your makeup artistry business! But life is filled with so many responsibilities!
I get it, finding time each day as a pro or aspiring makeup artist to work on your skills and marketing your biz is hard but it is your responsibility to UP your game by practicing, learning, collaborating and promoting your business.
Here are 4 ways to get the most out of your day and get in the much needed activities to up your makeup artistry game and increase your income.
- Practice-Prioritize and make a weekly to-do list: Get an early start each Sunday morning before the rest of your house wakes up. Create your Mon-Fri to-do list of priorities! Start with where and when you can practice and who you can practice on. Get your faces lined up on Sunday for the week ahead and then use time as your friend to fit in your face time practice sessions. Maybe its nap time or after bedtime for the kids, maybe its play date time when you meet with a friend, set your kids to an activity, and you slay out her face with makeup. Maybe it’s after work on your way home or a Friday night with friends having a wine and makeup mingle. No matter when you practice or where you practice make sure you are getting before and after pictures to use on your online portfolio, this is a must for any aspiring or pro makeup artist.
- Learn-Find the the time for education: Create a weekly skill goal and start learning that topic until you have mastered it. Don’t let the fact that you are a pro or aspiring makeup artist deter you from learning. To stay ahead of the competition and to know what’s hot and what’s not you will need to increase your skill level by getting as much makeup artistry education as possible. How? Use video tutorials from trusted sites or those makeup artists whom you love as a guide. Make sure that the videos you watch are short and specific to the skills you want to learn and don’t get distracted by other videos that are not in your weekly skill goals. Keep it to one topic per week and set a time frame for yourself maybe three hours a week in the evenings to watch videos or attend online classes specific to that technique. Then take that skill and practice it on the faces you have scheduled that week with friends and colleagues.
- Market-Create valuable content for your viewers: Marketing your business will be one of the hardest pieces of your makeup artistry business but with a deep understanding of The Business of Makeup Artistry you can and will have a successful beauty business. Find the time in each week to work on your social media sites, your website/online portfolio and your networking with others. This is where you will increase your income and it all begins and ends with you.
- Collaborate-Network with those who share your vision: Working with others is the fastest way to grow your business and collaborating with those who are in the same biz or are closely related to your business is crucial for building your income. Reach out to photographers and get on their list of makeup artists, reach out to models and become their exclusive MUA for all their photo shoots. Add them to your list of contacts and share opportunities with them. The business of makeup artistry only works when your are all in it together and working towards a common goal. Use Facebook groups in your area targeted to photographers and models. Interact, mingle and get to know those in your area who are willing to refer you and who are looking to work with reliable and hard working makeup artists like yourself. Be the first person these people think of when a request for a makeup artist comes up!
Only you can UP your makeup artistry game and only you can create the brand that people are looking for. Do the work, manage the process and always follow through on your commitments.